The Audacity of dreaming BIG

Good Morning friends & family.

As 2011 gently approaches. Forget 2010! Say it and believe it - '2011 is going to be the best year I have had so far'.

I would like to personally congratulate you for taking 5 minutes out of your busy monday morning to read this message, clearly you are serious about entering 2011 prepared and unstoppable. Welcome!

In preparation for the new year - last month's newsletters have been geared towards empowering you with insights and principles that will accelerate you in 2011. A few weeks back we introduced the idea of preparation [as a catalyst to greatness] and last week we spoke about the [sacrifice] needed to win and excel in the forth coming year. This week, as I finalise my own personal goals and desires for 2011, the word 'Audacious' springs to mind. 

Audacity, Temerity, Boldness, Courage - Powerful words right?

Donald Trump, one of the worlds must successful business magnates, suggested that "if you are going to think at all, you might as well think BIG'. He is credited for his bold and audacious business endeavours. He dreams BIG and ultimately achieves BIG [Approx: $2 billion dollars BIG]. Benjamin Disraeli quoted that 'Success is the child of audacity'. 

Quite frankly, I have set myself some daring goals for 2011 and truly it will require me to be extremely audacious. According to the Collins English Dictionary, Audacity is 'The willingness to take bold risks'. [TAKE (Requires an action) and BOLD (Requires courage) ]. Many people will suggest that your audacious goals are too ambitious and they may even imply that 'you have a wild imagination' or that you are just a dreamer, etc, WHO CARES? Ask yourself this question  "what is the point in setting yourself simplistic, unchallenging, uninspiring goals"

Atkins (1985) suggests that the '...journey to attainment is always the most exciting'. BIG endeavours, BIG rewards!

Your willingness, this year to set yourself some bold, daring, exciting and quite frankly, some audacious goals in 2011, will enable you to aim for the sky and achieve BIG.

Many interviews with successful men and women have shown that their ability to set themselves wild, audacious and huge goals, have contributed to them attaining their inner most desires. For example, Barack Obama in 2006 published 'The Audacity of Hope; Reclaiming the American Dream' he clearly understood the principles of the 'audacious' and dared to be 'bold'. He set his sights high and he excelled. Barack Obama was sworn in as the 44th President of the United State of America and he is first African American to hold that office.' That is the effect of having the 'Audacity to DREAM BIG'.

A wise man once told me ' People who set BIG goals rarely ever know how they are going to achieve them, but it starts with a burning desire and an unwavering faith that they can achieve it'. Be audacious! Set some wild goals this month. Wouldn't you rather aim for the stars and land on the moon or just stay in London? 

I dare you this month - Set yourself audacious goals.

Karl Clausewitz notes "Never forget that no military leader has ever become great without audacity". As 2011 approaches visualise yourself going into battle.

It is the audacity to dream big that enables the BIG rewards.

Have a brilliant week